- 1
- 2022-09-23
- Veuve Clicquot
“THE ICONS”: THE REINVENTION OF VEUVE CLICQUOT MOST ICONIC OFFERS, NOW ALL SUSTAINABLE & DESIGNED TO LAST
To celebrate its 250th anniversary, Veuve Clicquot unveils “THE ICONS”: an exclusive collection of four of the House’s most emblematic objects, re-edited sustainably.
Based on the House belief that highly functional packaging can be transformed into a unique, desirable object as an integral part of our art de vivre, these new products pay tribute to the House’s love for beautiful and functional objects., re-edited with sustainability in mind. “The 250th anniversary of the House is an opportunity to share with the whole world our incredible heritage around the Clicquot culture and its exceptionally rich know-how and design,” says Jean-Marc Gallot, CEO of Veuve Clicquot. The collection, like all Veuve Clicquot products moving forward, has been designed to last and is now plastic free, 100% recyclable, with greenhouse gas emissions way inferior to the previous editions (reedition of the Clicquot Ice Jacket accounts for - 96% GHG), in alignment with Veuve Clicquot commitments to reduce by 50% its emissions by 2030.
“THE ICONS” makes the most of Veuve Clicquot’s ability to continually reinvent itself, to radiate across the world, and to open new pathways by forging unexpected partnerships. This collection is all about evolving, progressing, and reflecting, drawing inspiration from an historic heritage for a modern and contemporary vision.” explains Carole Bildé, Chief Marketing and Communications Officer.
The Clicquot Fridge: This Veuve Clicquot collaboration with SMEG is inspired by the refrigerators of the 1950s, it embodies the House’s creative spirit and its ability to reinvent everyday objects, transforming them into objects of desire. Re-edited in collaboration with the pioneering industrial designer SMEG, the Clicquot Fridge is now plastic-free and constructed in recyclable tin, with a removable wedge made from 100% sugarcane waste so that it can be upcycled as a designer box. The Clicquot Fridge keeps any bottle chilled for up to two hours and is infinitely recyclable.
The Clicquot Ice Jacket: A new edition of the functional and fashionable pouch, co-created with the world-renowned Central Saint Martins college of art and design, to keep your champagne chilled to guarantee the ultimate Champagne tasting experience, wherever, whenever! It uses a revolutionary high-tech process from the fashion industry: “3D knitting,” through a digital, three-dimensional pattern that is realized in a single “print.” This method limits excess material because only the necessary fabric is used, saving on average 30% less material than regular production.
More information here: https://solaireculture.veuveclicquot.com/en-int/icon
Enjoy responsibly
Content not intended to be seen or forwarded to non-legal drinking age
“THE ICONS” makes the most of Veuve Clicquot’s ability to continually reinvent itself, to radiate across the world, and to open new pathways by forging unexpected partnerships. This collection is all about evolving, progressing, and reflecting, drawing inspiration from an historic heritage for a modern and contemporary vision.” explains Carole Bildé, Chief Marketing and Communications Officer.
The Clicquot Fridge: This Veuve Clicquot collaboration with SMEG is inspired by the refrigerators of the 1950s, it embodies the House’s creative spirit and its ability to reinvent everyday objects, transforming them into objects of desire. Re-edited in collaboration with the pioneering industrial designer SMEG, the Clicquot Fridge is now plastic-free and constructed in recyclable tin, with a removable wedge made from 100% sugarcane waste so that it can be upcycled as a designer box. The Clicquot Fridge keeps any bottle chilled for up to two hours and is infinitely recyclable.
The Clicquot Ice Jacket: A new edition of the functional and fashionable pouch, co-created with the world-renowned Central Saint Martins college of art and design, to keep your champagne chilled to guarantee the ultimate Champagne tasting experience, wherever, whenever! It uses a revolutionary high-tech process from the fashion industry: “3D knitting,” through a digital, three-dimensional pattern that is realized in a single “print.” This method limits excess material because only the necessary fabric is used, saving on average 30% less material than regular production.
More information here: https://solaireculture.veuveclicquot.com/en-int/icon
Enjoy responsibly
Content not intended to be seen or forwarded to non-legal drinking age
