Every year, the House of Krug honours the dream of one man, Joseph Krug with a new Édition of Krug Grande Cuvée, the most generous expression of Champagne. Driven by his understanding that the true essence of Champagne is pleasure itself, his dream was to craft the very best Champagne he could offer, every year, regardless of annual climate variations. Beyond the notion of vintage, Krug Grande Cuvée is always a blend of over 120 plots’ wines individually kept from more than 10 different years. The fullness of flavours and aromas achieved by this careful art of blending would be impossible to express with the wines of a single year. 

As of 2017, Krug Grande Cuvée displays its Édition number on the front label. The Édition number identifies a specific creation of Krug Grande Cuvée and corresponds to the number of years in the House of Krug that the founder’s dream has been re-created. This turning point in Krug’s history brings to light the beauty, uniqueness, and collectability of these creations. Today, over one hundred and seventy-five years after Krug Grande Cuvée was first created, the House of Krug is delighted to present Krug Grande Cuvée 170 ème Édition. 

Conversely, inspired by the dream of the fifth generation of the House of Krug to conceive a rosé Champagne that did not exist and could be re-created every year, the House of Krug is delighted to present Krug Rosé 26 ème Édition: the 26th creation of Krug Rosé in the history of the House, the 26th year this dream was re-created, and the sixth to feature the Édition number on its front label. This unique Champagne holds the promise of bold and adventurous gastronomic experiences. 

 

In 2022, the House of Krug celebrates a new cycle of Krug Grande Cuvée and Krug Rosé with Krug Behind the Scenes, as one Édition of Krug Grande Cuvée and Krug Rosé enters the cellars, and another emerges. On this occasion, the House is delighted to share unique and rare backstage access to its craftsmanship through a fully interactive and digital event.

There will be three sessions in English for the Americas, Europe and Asia-Pacific regions, as well as a French language session. All events will take place on April 27 and 28. A total of 100 wine experts and Krug Lovers will gather in luxury venues across 16 different countries around the world and connect live with the Krug Family House in Reims.

「Krug 2008 完美搭配海鮮肉類和各種美味佳餚，包括生蠔他他和龍蝦汁、青口和羅勒意大利麵、兔肉醬和酸模，甚至可配搭使用牛至和百里香等香草烹製的菜餚。 它還可以配搭味道圓潤鮮活的甜點，如熱情果檸檬蛋白餅，形成強烈對比。」
庫克酒莊首席釀酒師Julie Cavil

During the event, Olivier Krug, 6th generation of the House of Krug will reveal the notes of the three Krug cuvées: Krug Grande Cuvée, Krug 2004 & Krug Rosé. Each cuvée will be individually paired with a set of playlists that have been curated by the legendary jazz band - Bloodest Saxophone and accompanied by bespoke food pairings by Executive Chef Robin Zavou of Mandarin Oriental, Hong Kong.

Krug has claimed the top position as ‘The Most Popular Sparkling Wine’ by the well-respected Wine & Spirits Magazine.
 

To conduct research for the feature, Wine & Spirits Magazine asked wine buyers to list their ten top-selling wines in order of popularity. They then used the total number of accumulated mentions to determine their ranking.
 

“It feels me with joy and gratitude to see this amazing recognition for the House of Krug. Going from being virtually unknown to being named the most popular sparkling wine by US Restaurants in Wine & Spirits Magazine, is the reflection of 8 years of enormous and constant work” says Maggie HENRIQUEZ – House of Krug CEO.
 

The ranking highlights Krug’s strong momentum in the US, particularly in on-premise accounts.
Wine & Spirits Magazine notices a new trend of Champagne consumption in the US the last years; consumers are, according to the magazine, “more opened, enjoy Champagne with a meal, and don’t think Champagne only as something you drink when you celebrate”.
 

For five years now, under the strong leadership of Jim Clerkin at Moet Hennessy USA, this bold new vision for Champagne has successfully guided this messages to the forefront of Champagne consumption.
 

“This recognition is a without any doubt one of the excellent results of the Champagne strategy put in place by MHUSA” Maggie HENRIQUEZ reminds us. 

Close to 13 years after it entered Krug’s cellars, today the House of Krug presents its most recent Champagne from a small walled plot of Chardonnay vines in the heart of the village of Le Mesnil-sur-Oger: Krug Clos du Mesnil 2004.

To the delight of Krug Lovers all over the world, Krug Clos du Mesnil 2004 will be available in a limited-edition case comprising three of Krug’s creations from the year 2004, a journey of discovery offering three different musical expressions.

At Krug, each individual plot, through its wine, is considered to be a fine musician contributing its own unique character to a Krug Champagne.
Thus, Krug Clos du Mesnil 2004 – the purity of a single walled plot of Chardonnay harvested in 2004 – is a virtuoso soloist, while Krug 2004 is an ensemble of musicians playing the music of the year. Finally, Krug Grande Cuvée 160ème Édition, composed around the harvest of 2004 with wines from 12 different years, is the full orchestra playing the most complete symphony Champagne can perform.

This limited-edition offer is a tribute both to this remarkable year and to the unique craftsmanship of the House of Krug, which enables the creation of different expressions of nature, all of the same level of distinction.

The Circumstances of 2004

The year 2004 called for patience with a crisp winter and chill spring keeping temperatures in Champagne cool for an exceptionally long time. May brought a gentle warmth to the region and in late summer the grapes ripened perfectly in the radiant sunshine. The beautiful weather from mid-September made for generous year following the challenging extremes and limited yields of 2003. Nature’s elation afforded a breadth of choice in 2004, offering more characterful yet mature grapes than any previous harvest.

"The wines of the year held great promise, they were at once highly expressive, bright and undeniably elegant. The vivacity, tension and citrus notes of the Meuniers and the shining Chardonnays combined with the backbone of Pinot Noirs gave rise to a very balanced year."  - Eric Label, Cellar Master, House of Krug

Over 14 years after it entered Krug’s cellars, today it is with the greatest pleasure that the House of Krug presents the most recent Champagne from a tiny walled plot of Pinot Noir vines in the heart of the village of Ambonnay: Krug Clos d’Ambonnay 2002.

 

To the delight of Krug Lovers all over the world, Krug Clos d’Ambonnay 2002 will be available in a limited-edition case comprising three of Krug’s creations from the year 2002, a journey of discovery offering three different musical expressions.

 

At Krug, each individual plot, through its wine, is considered to be a fine musician contributing its own unique character to a Krug Champagne. Thus, Krug Clos d’Ambonnay 2002 – the intensity of a single walled plot of Pinot Noir harvested in 2002 – is a virtuoso soloist, while Krug 2002 is an ensemble of musicians playing the music of the year. Finally, Krug Grande Cuvée 158ème Édition, composed around the harvest of 2002 with wines from 10 different years, is the full orchestra playing the most complete symphony Champagne can perform.

 

This limited-edition offer will delight Champagne lovers across the world. It is a tribute both to this exceptional year and to the unique craftsmanship of the House of Krug, which allows for the creation of different expressions of nature, all of the same level of distinction.

 

The Circumstances of 2002

 

"From the very first tastings, we saw nature’s generosity in every plot." - Eric Label, Cellar Master, House of Krug

 

The climate of the year 2002 was generous, consistently mild and relatively dry. The high point of this remarkably clement year was its long summer of warm days and cool nights that offered the ideal conditions for grape maturation. The harvest began in mid-September and when the grapes arrived at the press, they were in excellent condition and fine health.